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Valentín Durán Werneke

Valentín Durán Werneke

I use AI tools every day, and I turn them into workflows.

I'm a third-year BA (Hons) Marketing student at York St John University. I built my own system to generate images and video with fal.ai on rented cloud GPUs, automated with code, and I use it to produce marketing content.

AI-generated image of the virtual influencer holding a spritz on a boat. AI-generated image of the virtual influencer: smiling selfie. The RDK website on a phone.
AI-generated character (personal project) and the RDK landing page.

The system: AI image and video generation, automated

Instead of prompting one image at a time, I drive the models from code, so the same process can be repeated, adjusted and scaled.

  1. Driven by codePrompts and settings live in code, not in a chat window.
  2. fal.ai modelsImage and video models called through fal.ai.
  3. Rented cloud GPUsGeneration runs on GPUs rented in the cloud.

Work

AI-generated image of the virtual influencer holding a spritz on a boat.

Virtual influencer

  • AI image
  • Character consistency

Personal project: one AI-generated character kept consistent across scenes, ready for social media.

See all the images →
Home screen of the RDK website: the DJ on stage in front of a red circular light, with a round logo and his genres.

Landing page — RDK, DJ press kit

  • Web design

Single-page press kit for a Cádiz DJ: profile, music, career, photos, rider and booking. Unreleased: the artist chose not to launch it.

Open the website →

AI video — Línea 013 Cerramientos

  • AI video

A video presenting one enclosure type from the company's catalogue. Internal piece, not published.

Watch the video →

Social media — ESSDM

  • Instagram
  • Reels

Marketing internship (April–June 2025): social media management and content for campaigns and events.

See the posts →

Why this fits the role

  • AI tools, dailyImage and video generation is my main way of working.
  • Internal AI workflowsI build the pipeline, not just the prompt.
  • Marketing backgroundBA (Hons) Marketing (York St John); Higher Technician in Marketing and Advertising; marketing internship at ESSDM; marketing consultant at LV Payments.
  • Design by hand tooPhotoshop, Illustrator, GIMP, Wix, PrestaShop.